Fresh perspective on successful sales to be shared at free seminar

Sales, and how to increase them, will be the focus of one of two free seminar’s taking place at this year’s Huntingdonshire Business Fair.

Simon Atack, Managing Director of Ace Tech Training, will be delving into the psychologically of selling and showing businesses all of the elements that underpin buyer behaviour, helping them to increase their sales figures and most importantly – understand why they might not be achieving the results they expect. Simon will also be equipping businesses with some simple but effective communication techniques that could help transform profitability.

John Bridge OBE, Chief Executive of Cambridgeshire Chambers of Commerce, said: “Sales are the life blood of many organisations and I am sure that the fresh perspective shared within this seminar will be welcomed by companies no matter their industry. By learning the key motivators and de-motivators that can have a major impact on buyer decision making  companies will be able to take the lessons learnt during the seminar and use them to increase sales in their own businesses.”

Organiser Karen Dawson, Events & Training Co-ordinator at Cambridgeshire Chambers of Commerce, added: “Each year we aim to ensure that the seminars included within the programme provide inspiration and up-to-date information for businesses.  The expert advice that businesses will receive during the seminar will enable them to re-asses their own sales practices and give them a clear picture of what they need to change, or perhaps do more of.”

The Huntingdonshire Business Fair is organised by Cambridgeshire Chambers of Commerce in partnership with the Federation of Small Business, with administration support from Purple Haze. The event is sponsored by Alconbury Enterprise Campus Software, Borney UK, The Hunts Post, Something Beckons and SME Heroes. Over 60 companies have already signed up to exhibit at the annual event which last year attracted over 500 visitors.

Exhibition stands are still available for the event starting at £75.00 (plus VAT) for Chamber members, book your stand today to avoid missing out on this great opportunity to showcase your business. 

Free places for The Psychology of Selling: Understanding Buyer Behaviour seminar will be available on a first-come-first-served basis